An organically growing FAQ for all Internet Services

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Most Popular Questions
  • Q. If clients can find us on the web, why do we need an Email Marketing programme?

    • A. Email marketing is useful for securing potential clients who've expressed an interest in your products or services. It's also ideal for keeping existing customers informed of new products and building a long-term relationship with them.
  • Q. Why is Internet marketing important?

    • A. As with any marketing, the aim is to bring in as many sales as possible. Nowadays, the Internet is more accessible and popular than any other form of media, so not targeting such a broad audience would be a grave mistake.
  • Q. Why can't I do my own Internet Marketing?

    • A. It's time-consuming and usually much less effective without specialist know-how. However, by partnering our resources and expertise with your own knowledge, we can create a cost-effective Internet marketing programme, whilst leaving you free to concentrate on your core business.
  • Q. Won't our marketing emails just be deleted as 'spam' before they've ever been read?

    • A. Of course random mail-outs or badly targeted emails will probably be classified as 'spam' by the recipient or by their junk mail filter. However, well-managed and specifically directed and requested emails should be relevant to the recipient and therefore lead to a high conversion rate.
  • Q. Why is an Error 404 Page beneficial to my site?

    • A. A site with its own 404 Error Page will look very professional. It informs the visitor that there is a problem and can give them contact details to inform you of such problems. It will also be registered in your log files and enable you to see what pages are missing on your site so you could put in redirects. This will make the site very user friendly and encourage people to continue visiting.
Latest Added FAQs
  • Q. How do I configure my new email account with Outlook Express?

    • A. To setup Outlook Express to work with your mail account please follow these instructions.
      1. Start Outlook Express and select the Tools menu. From here select 'Accounts'
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      2. In the window that appears press the 'Add' button and then select 'Mail...'
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      3. Enter your name as you would like it to appear to people who receive emails from you. Then click 'Next'.
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      4. Enter the email address that you want to use and that you have set up with . Then click 'Next'.
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      5. Now you need to enter your incoming and outgoing servers. For the incoming server you should enter mail.'yourdomain.com' – substituting your own domain name for yourdomain.com. For the outgoing mail server you should enter mail.'yourdomain.com' as before. Then click Next.
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      6. To finish you need to enter your username (which is your full email address) and password for your mail account. You can view your username and password in eXtend. Once entered please click Next and then Finish.
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      7. To allow you to send mail through our mail server you now need to make a small change to the properties of the account. Select 'Properties' from the 'Accounts' window.
        You need to click the tick-box that says 'My server requires authentication' or 'This server requires me to log on' and then click 'OK' and 'Close':
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      8. You can now send and receive emails!
  • Q. Setting up my email with Mail for Mac OS X 10.4

    • A. On the menu bar click Mail, then Preferences, the Accounts and finally click the plus at the bottom right.
    • General Information
      Account Type: POP or IMAP
      Account Description: A personal description for your mail box
      Full Name: Your name
      Email Address: The email address you created
      Click Continue
    • Incoming Mail Server
      Incoming Mail Server: mail.yourdomain
      Username: your email address
      Password: mailbox password
      Click Continue
    • Outgoing Mail Server
      Outgoing Mail Server: mail.yourdomain
      User Authentication: ticked
      Username: your email address
      Password: your mailbox password
      Click Continue
    • Account Summary
      Check your settings
      Click Continue if you are happy with them.
      Click Done.
  • Q. Why is an Error 404 Page beneficial to my site?

    • A. A site with its own 404 Error Page will look very professional. It informs the visitor that there is a problem and can give them contact details to inform you of such problems. It will also be registered in your log files and enable you to see what pages are missing on your site so you could put in redirects. This will make the site very user friendly and encourage people to continue visiting.
  • Q. Why should I have a sitemap?

    • A. One of the recent innovations from Google has been the introduction of xml sitemaps. These enable you to register the sitemap for the search engine to download from your host server and then index every page URL listed on the sitemap. The benefit is that indexing is much more efficient and changes are tracked more quickly because Google tends to download the sitemap daily. Here is an example:
  • Q. What is a Robots.txt and why is it important?

    • A. Robots.txt is a file stored in the root directory, which search engine spiders read to determine which parts of a website they shouldn't visit. You can specify what pages to index or what search engine spiders are allowed to index the website e.g. you can specify that Google's spider is allowed but not Yahoo's spider. This is also useful to stop a website from being indexed by accident if it is still under construction of if you want certain areas of the website to be hidden from the spider. This file is the very first stop for search engine spiders and therefore a very important one. For a good example see http://www.bbc.co.uk/robots.txt