Case Study: VincentHouseLondon.com

Case: Vincent House is a residential house based in west London, providing medium and long-term accommodation. Their website was functional, yet very basic and they required a site that would allow them to expand and enhance the marketing and communication possibilities. The style and design of the website required updating to provide a more contemporary look reflecting the unique, friendly and ‘club style’ character of Vincent House, whilst also being simple, accessible and informative. The website did not offer an e-mail link so anyone interested in obtaining further information had to make a follow-up telephone call. Whilst Vincent House is currently in the privileged position of not having to promote itself to potential new customers, it was important that the site was up to date, appearing professional and providing accurate information.

Solution: Vincent House approached us to redesign their website, based on their current branding and logo design. We implemented a sympathetic theme to match the look and design of the house, which is a beautiful Art Moderne building with many original features. Following a detailed brief, we worked closely with Vincent House to achieve their goal of producing a much more accessible and professional looking website without losing the ‘friendly’ feel of the House. A new contact form and detailed application form has been developed to cut down time spent on the phone and to assist the front of house staff with bookings and scheduling.

Results:  Notting Hill Web Design is now producing a Content Management System so that Vincent House can manage the updating of information on a regular basis as well as acting as webmaster for the creative changes needed to keep the website fresh. A blog is to be introduced for both staff and residents and there are now discussions to develop an intranet for the House management.